Sneak Peek

I swung by a pretty fierce eco-friendly fashion party/private shopping event for Loomstate for Target in Venice and had a great time. The collection won't hit stores until this weekend (Earth Day!), but lucky guests got first dibs on the goods tonight.

In typical Loomstate aesthetic, the clothes were laidback and weathered with a faint hint of urban influence, and of course, environmentally friendly. I took home a lightweight organic cotton pullover sweater in turquoise, and several ladies were loving the grey tunic dress and tank top.

Dita von Teese, Adrien Grenier, Josie Maran, Kristen Bell, Amber Valletta, Angela Lindvall, Jaime Pressly, Taryn Manning, Rachel Pally, Elizabeth Banks, Anna Paquin, Kate Mara and Kara DioGuardi were just a few of the guests who showed their support to further the eco-awareness message.